Intro to Essential Marketing (LIVE Workshop)

(See registration details below)

For too many small service companies in our industry, marketing is an afterthought, managed with a sort of "shoot-from-the-hip" approach, rather than with a purposeful, enlightened, and calculated one.

Unfortunately, this way of doing business can be costly and ineffective. The good news is you don't have to have a marketing degree, a huge amount of time, or a large budget to implement some truly effective marketing that will give you a strong competitive edge.

Deborah Nelson, founder of SurpHaces, has worked with surface companies for decades, passionately helping them to propel their businesses into success stories. She brings a true understanding of what works in today’s ever evolving marketplace and has crafted this series of courses based on the most essential marketing requirements that she believes every small business in this industry needs to be knowledgeable about and equipped for.

These courses filter out the fluff and cut to the chase, getting you to the bottom line of what actually works. Each of the them serves as a stand-alone course that will by itself benefit you greatly, but collectively will super-charge your marketing. They can be taken in any order.

Resources and Support

Stay connected

Each of the courses in this series includes valuable resources plus ongoing support through the private Essential Marketing Community, where you can discuss relevant topics, ask questions, present challenges, and share ideas with your instructors and peers.


Intro to Essential Marketing LIVE WORKSHOP


Monday December 5, 2022 2:00-4:00 pm (Eastern)

Monday December 12, 2022 2:00-4:00 pm (Eastern)

Monday December 19, 2022 2:00-4:00 pm (Eastern)

Click on the Enroll for Free button above or call (407) 567-7680 (or live chat with us) to register and get on the schedule. Once you are registered you will get a welcome email with your student dashboard login info and instructions for signing onto the live workshop from your computer or smart phone.

Workshop time is from 2:00 pm to about 3:00 - 3:30 pm (Eastern). We say ‘about’ because questions and answers time will vary based on the number of students and group participation. 

If any scheduled days or times don’t work for you, please let us know. We understand there are religious and other reasons you may be precluded from taking part in any course on a particular day of the week and your geographical location may make our standard class times not very viable for you.

No worries, just contact us to see how we can arrange a special date/time. 

We do try to keep class size very small. Therefore, we will limit how many can register for any day. We will be recording the workshops to make them available on-demand. 

You can log into your student dashboard to download course resources, and take the course review quiz or print your certificate of completion. 

Once you are registered to any of the workshops in this series you will have access to the Essential Marketing Community. You can find your communities on your student dashboard below courses you are registered for.